Anatomy of a viral moment

Process map by Brian. 11 steps, 1 layer. Tags: culture, viral, news, combined.

  1. The moment: Something happens or gets posted
  2. The internet: Does it spread like a meme?
  3. The internet: It goes viral
  4. The internet: Is there a person at the center?
  5. The internet: The pile-on cycle begins
  6. The press: Is the story true?
  7. The press: Reporters verify and publish
  8. You: You decide what to share
  9. The internet: A rumor takes shape
  10. The internet: Brands and media jump in
  11. The internet: It stays small

Read this process as Markdown

$Culture $Viral $News $Combined All process maps